Google is Going to Buy HTC’s Smartphone Business: Reports

By Rizwan ullah danish -
Rumors have been popping up across the interwebs about Google planning to buy HTC’s mobile division. Turns out those rumors are actually closer to the truth.
According to Commercial Times, a Chinese news site, Google is in the final stages of negotiations with HTC about buying out its smartphone division.

Rough Times for HTC

HTC has been through tough times since the launch of its flagship phone HTC One M9 a few years ago. The Taiwanese company struggled to become relevant again in the smartphone realm with the HTC 10 and more recently, U11.
However, it just wasn’t enough to propel HTC towards the top of the market again. Digitimes reported that the company’s revenues in August this year were the lowest in 13 years.
If not Google, someone else might have bought out HTC’s smartphone division.
Reports say that Google is only after the smartphone side of the business and HTC’s remaining businesses will continue working normally.
Reportedly, the deal will be finalized by the end of the year. When reached for comment. both companies refused to say anything further on the matter.

Buying (And Selling) Motorola

This isn’t the first mobile venture on Google’s side. The Mountain View-based search engine giant bought Motorola back in 2012 for $12.5 billion.
However, later on Google would go on to sell Motorola to Lenovo just 2 years later for $3 billion.
That’s not to say that their purchase wasn’t entirely fruitful. The Moto G which launched during that time, changed the landscape of mid-range smartphones completely. The phones were fast, reliable and cheap to boot.
Google partnered with HTC for their critically acclaimed Pixel phones last year. Keeping this in mind, Google’s negotiations to buy HTC has acquired renewed interest amongst the tech circles.

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